I can't remember the last time I watched a Super Bowl live, but I decided that with my loose schedule, I would grab a pass for the matchup between The Eagles and the Chiefs. It was only 99c through DAZN, which is a pretty good deal! It comes with the pregame show, US commentary, and the halftime show and the adverts - since the kickoff is at 130am here, I probably won't watch it all anyway, nor do I care about the shows (nor really the game itself since Washington isn't there), but it is nice to do something different for a change.
I know this is a big event in the US, but my question is perhaps a bit sensitive....
Do Americans ever get tired of all the forced patriotic content?
At least to me (and I am guessing many outside the US), it all seems very cheesy and over the top rehearsed. All the flags and all the celebrities adding their feigned heartfelt gravity to the narrative. Do Americans really get inspired by this kind of spectacle? In some way, it reminds me of a glitzy, glamorous, sparkly, high-end version of what might be seen in North Korea to celebrate the leader's birthday. Less tanks.
And, I think I have been out of the "TV advert game" for too long, because none of them seem to make me want to do anything, other than turn them off. It is like the sound is too high, the voices too annoying, and the funny bits are well, unfunny. I feel like a grumpy old man shouting at neighbourhood kids who stole some apples off my tree.
Is it just because I am not American?
Of course in all countries I assume that there are people wearing national flags and all that, but it seems to be one of the strengths of the US that no matter how much people don't get along, fly an American flag together and everyone is like well, that is okay - we're all in it together. Its like it excuses any kind of behaviour. I have never been to the US, so it is hard to get a gauge of what daily life looks like, but I would be interested to hear some perspectives here on what people's experiences are from the country, or have spent enough time there.
Anyway, the game is about to start, so hopefully I will see some football between the stream of adverts made by people who seem to have no notion of the idea of subtlety. But hey, perhaps it is the audience they are creating for, that drives the production design. As it should of course.
Right - coin toss incoming.
Taraz
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